From the gymnasium to the active social areas and the café, we wanted to demonstrate that this facility has been designed by a team specialized in creating elite training facilities so that we can optimize the performance and creativity for our athletes and creators.” In creating the PWR Facility we acknowledged the need to create intentional spaces that promote the health, wellbeing and performance of our people. It is intrinsically designed to exist and be experienced both in the virtual world and one day we hope to see it built in reality.”Īnother focus for the project was to design a place where content creators could learn and refine their craft and encourage esports gamers to train to develop stronger health and wellbeing opportunities, an important priority for Lachlan.Īdded Power, “Professional gamers, esports athletes and content creators need places that promote their long-term growth and development. Put in Power, “Together, PWR and Populous have created a purpose-built training and content facility which expresses the PWR brand. For a limited time, gamers will also be able to purchase the Fortnite Icon Outfits of Kathleen ‘Loserfruit’ Belsten and Lachlan from within the merchandise store inside the facility. PWR will use the facility created in Fortnite as the hub for all things PWR and hopes that as the capabilities of Fortnite’s metaverse expands, its functionality will evolve into a place to bring people together to celebrate the gaming experiences PWR creates every day. On the ground floor is the merchandise area and operational spaces.” There are key spaces like the multifunctional event area, Lachlan’s office, the boardroom, broadcast and virtual reality (VR) streaming studios, the content creator’s editing suite and esports gamers training space on the upper level which is all connected to the central space. You walk into an amazing central collaboration space that can be seen from all areas of the facility. You get a sense of journey and anticipation when arriving at the PWR Facility. Senior Principal and Architect, Populous, Al Baxter, said there were no constraints in designing this project which gave the team a whole lot of freedom to do something special – “When we first spoke with PWR we wanted to explore how we could use their brand in the actual form of the building itself to create that ‘wow’ connection between the brand’s form and shape and the building. Completed esports arena projects include the 2,500-capacity Esports Stadium Arlington in Texas, the 3,500-capacity planned multiuse facility located in Philadelphia – the Fusion Arena, Nerd Street Gaming, video arcade Fortress Melbourne (Australia) and their new esports entertainment and gaming hospitality expansion into Fortress Sydney.Ĭombining Populous’ knowledge and experience in designing elite training facilities and esports arenas, Populous has now created the PWR Facility that is unlike anything in the metaverse. With the world of esports rapidly evolving, Populous has spearheaded the conversation around the design of world-class facilities for esports gamers to physically gather on a grand scale.
The brand new facility is designed specifically for PWR’s internal team and the wider gaming community to socialize, experience an elite training space, test the design choices in the building, and interact with the facility before it has been built.
‘Populous’ further stated that the project was born from an idea of one of Australia’s most successful gaming content creators, Lachlan Power and his team, who originally envisaged the creation of a high performance content and gaming facility that could be built in the real world, but before anything, experienced in Fortnite. Populous was created through a management buyout in January 2009, becoming independently owned and operated.Ĭhristopher Lee, Managing Director EMEA Populous, UK, is a Member of Coliseum – Global Sports Venue Alliance.
Kansas City (US)-based Populous is a global architectural and design practice specializing in sports facilities, arenas and convention centers, as well as the planning and design of major special events.
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